Julian Treasure is a ‘sound expert’ and the chair of ‘Sound Agency’. He looks at how sound affects our daily experience and how he advises businesses and organisations on how to best use it. In this 10mn Ted talk, he explains, with hard figures as convincers, why architects need to use their ears as well… Continue reading Designing Experience, not only appearance
Category: Video
A beautiful example of Anchoring
Ben Zander is the well known conductor of the Boston Phil and a speaker on Leadership. If you are not familiar with his energetic style, this TED talk is worth watching (it is worth watching even if you are familiar with him). His Bio on TED reads as follow: “Since 1979, Benjamin Zander has been… Continue reading A beautiful example of Anchoring
Your Memory
It is a well known fact to any student of NLP that our memory is selective. Imagine the number of things that happen to you each day, imagine the number of thoughts you have each day (mind-boggling, but you can always try…), the number of people you cross path with, of pieces of information that… Continue reading Your Memory